Mif.Kids 2022 – the International Kids Content Market of Florianópolis
Mif.Kids 2022 – the International Kids Content Market of Florianópolis is designed to present, develop, negotiate, manage and distribute film & TV content for the children’s media industry in Brazil. For this edition, we embrace childhood and its storytelling universe by imaginatively expanding the diversity of visual repertoires. All creators, producers and players participating in this edition must commit to guaranteeing that new film & TV content will create meaning for the large, diverse population of Brazilian children.
From 2006 to 2012, these Market Encounters were hosted by the Florianópolis Children’s Film Festival, in a partnership between Luiza Lins and Carla Esmeralda, eventually giving birth to the Mif.Kids concept. On the basis of the 2021 Encounters, we created Mif.Kids – the International Kids Content Market of Florianópolis. For 2022, Paulo Barata joins Mif.Kids as an associate producer. Barata has 23 years of experience in pay TV and collaborates on the event as a curator and speaker. READ MORE ABOUT MIF.KIDS »
Latin America net
In Latin America, the event in Florianópolis has a close relationship with festivals that encourage children and adolescent films. Since 2008, the festival is part of Rede Ciniño, Association of Latin American film festivals for children and young people. The association joins the events that consider the movie an art capable of dealing with the diversity of language appropriate to children and young audience, combining education, culture and leisure.
Social Cinema with junior jury
Around 140 thousand children from schools shall be free to share Florianópolis Children’s Film Festival. The consideration of social accessibility is part of the purpose of the event. “It is a unique chance for these children know, first, the feeling of going to the movies, and also watch good films that are not available in any movie theater,” says Luiza Lins. To strengthen the children’s role, this year Best Film of Competitive Exhibition, which this year presents 72 short films from Brazil, will be chosen by a jury consisting of children and adolescents.
In addition to competitive shows, workshops and concerts, the festival features short and feature film sessions invited from various countries, and also holds the National Meeting of Children’s Cinema and the Forum on Cinema and Education. Held 20 years ago, the Children’s Festival is one of the main windows for launching films dedicated to childhood and youth and is decisive for the development of the sector.
For more information, contact us by e-mail firstname.lastname@example.org or by phone +55 48 3065-5058.